Car market leader Maruti Suzuki India Limited unveiled the much-awaited, World Strategic Model, A-star here today.Powered by the new, state-of-the-art, light weight, 998cc K10B petrol engine, A-star is the best in class fuel-efficient car with a mileage of 19.59 kilometers per litre, as tested by ARAI, Pune, country's premier automotive research agency.
Built on a brand new platform, the A-star is an excellent city car with best in class turning radius, power, flat torque (minimum gearshifts) and performance.
A-star is truly a green car with no compromise. The newest model meets the European ELV norms, which implies that 85 per cent of the car is recyclable. In addition, it is free from hazardous materials like Lead, Cadmium, Mercury and Chromium.
The A-star was launched in the city by Mr. RC Bhargava, Chairman, Maruti Suzuki IndiaLimited and other senior company officials.
The A-star has been designed keeping in mind aspirations of the urban economy-conscious customers, who seek best-in-class fuel efficiency, lower emission, and high quality and high performance alongwith style. It also takes the engine technology in India to the next level. A-star is the most relevant car that addresses the needs of today's customers be it India or any other part of the world.
A-star is Maruti Suzuki's eighth vehicle launched in less than 40 months. It reinforces Maruti Suzuki's dominance in the highly competitive A2 segment where Maruti Suzuki holds a whopping 55% market share.
Positioned in the premium A2 segment and targeted towards urban young professionals, the stylish, sporty and youthful A-star delivers a fantastic driving experience with futuristic looks.
This new car, built under the slogan - small cars for big future - stems from Suzuki's commitment to make India the global hub for small cars. This car is Suzuki's fifth World Strategic Model.
The A-star, produced at company's Manesar plant is being launched with a high 95 per cent indigenization levels.
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