Monday, 20 October 2014

Jaguar car prepares for a new compact sedan The XF and XJ

Jaguar is preparing a compact sedan, based on The XF and XJthe XF

 
Jaguar car


Many rumors have emerged in recent weeks about the future of Jaguar . And after many rumors and denials, it seems that we would be closer to what seems to see a compact model of the British brand . And is that if you recently saw the launch in New York the new Jaguar XF , now in statements Adrian Hallmark, the current manager of Tata, has announced that no new development plans for the British brand, and one of them, would launch of a new compact model would be based on the new XF.

 

And is that Jaguar already had planned and designed a new spin-off of the new XF (whose code name X760), and could see its launch in 2014, the beginning of the future and new Jaguar XF will be launched in 2015. And as for the British brand, so this new model as the new and future XF 2015, will have nothing to do, so much so that should not interfere in their sales figures. In fact, Hallmark itself has recognized that "definitely a new compact car, not kill the current XF. What we do with the new XF. "

And is that given that the new BMW 5 Series and the new Mercedes E-Class, have grown in size, it is clear that the trend for the new XF 2015, will also increase in size, thereby increasing differences between the new and future compact XF.

 Jaguar reconnects to sports-car roots
Brand markets its heritage with F-Type convertible, coupe
 
Jaguar car The F-Type two-door sports cars are allowing Jaguar to re-create its image and history as it prepares for a new compact sedan due in 2016, says the brand's vice president.

"We have been out of that space for 40 years since the E-Type went away," said Jeff Curry, brand vice president for Jaguar North America.

Jaguar car The brand is marketing its sporting heritage with the F-Type convertible and coupe "in a new modern context," Curry said at a press event here. About half of all F-Types produced will be sold in the United States, said company executives.


Roughly 80 percent of buyers for the F-Type convertible, which went on sale a year ago, are new to the brand, said Curry. The 2015 F-Type coupe went on sale this month.

Jaguar car The F-Type cars will bring additional volume to the brand, and combined convertible and coupe sales this year could "easily exceed 2,500 units," said Curry, declining to give a sales target. Jaguar sold 1,309 F-Types through May and 2,250 units last year. Jaguar sales were up 15 percent through May to 7,054 cars. The XF and XJ sedans are the brand's biggest sellers in the United States.

Jaguar car The F-Type coupe starts at $65,925 and has a V-6 turbocharged, 3.0-liter base engine with 340 hp. The 2015 convertible has a base price of $69,925. Both prices include shipping.

No substitution expected

Jaguar car Curry said Jaguar does not expect substitution between the two F-Type models: "We expect coupe sales to be additive because coupe and convertible buyers are different -- there is not a lot of crossover between those two segments."

Initial data show coupe buyers are coming out of competing luxury models such as the Audi A5 and S5 coupes, Curry said.

Jaguar car The median income of the F-Type buyer is more than $300,000. A "significant" number of buyers are paying cash and custom-ordering their cars, said Tim Philippo, Jaguar North America product manager for the F-Type and XK.

"It is the first Jaguar that buyers are willing to order and wait for," Philippo said.

The influx of conquest buyers isn't lowering the brand's age. F-Type buyers' average age is 59; the average age for the brand is 55, according to Jaguar.

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