Bajaj Pulsar 220 & Avenger 220 to be Available at Every Bajaj Dealer

Bajaj Auto is all set to entice users to avail the new Bajaj Pulsar 220 and Bajaj Avenger. In a bid to enhance sales, Bajaj Auto will announce the sale of both the vehicles across all dealerships in the country. The sale of Bajaj Pulsar 220 and Bajaj Avenger 220 was confined to Pro Biking dealers. However, the change in the marketing strategy will open out the gates of sale for dealers spread across the nation.

The step to remove the restriction from Pro Biking dealers was Bajaj's strategy to increase its overall sales to 5 million units per year. The advantage for consumers is that they may get their Bajaj Pulsar 220 and Bajaj Avenger 220 serviced by any of the Bajaj’s service center which was earlier prohibited to Pro biking dealers. Now the service and spare parts of both Pulsar 220 and Avenger 220 will also be easily accessible by all the dealers.
Customers have, however found Pro Biking dealers are better capable to take care of after sale service of these bikes as compared to normal dealers of Bajaj Auto’s. This may be attributed to the fact that Pro Biking dealers are trained exclusively for service of such specific bikes by the company. Therefore this initiative in marketing strategy from Bajaj Auto is a commendable step which will soon be proven by bigger sales figures.